The Record Museum is a celebration of the record album. It is a portable, mobile museum with galleries to peruse as one might shop for used records: An interactive installation that we call “musee dans une caisse”. Each gallery – or crate – will contain a rotating program dedicated to exploring the artistry and history of the record album. Programs will highlight and explore such topics as: cover art, label design, album construct, sleeve art & design and artist's lyrics & art.
"Wearing Our Label on Our Sleeve"
An Incomplete History of Record Promotion
The record sleeve: A clean, static-free paper envelope whose primary purpose was to swaddle your delicious, new piece of vinyl. Before the days where a band’s concept of an album extended to the sleeve – printed lyrics, candid photos, personal thanks – the record label (or parent company) utilized this space to sell product. In the early days of the ‘long player’, companies promoted advancement in recording technology – often proprietary – to promote understanding and adoption of Hi-Fi. Through out the decades, labels promoted their own stable of recording acts; pushing new releases and direct sales to an interested consumer. Eventually, even the artist got wise to this opportunity and began promoting their own wares: t-shirts, belt buckles, beer can clocks(!).
Record Museum T-Shirts $20 - Available on Ebay